Do you use it for twists, or do you just use it on your hair as a moisturizer for loose styles?
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my routine is to wash, condition and then put my hair into large twists at night. in the morning, i fingercomb them out in the shower and wear either a puff or a chunky 'fro. i don't wash everyday, and the moisture seems to last. also, when i wake up, the twists i've put in the night before look very shiny and healthy (as does the hair when i take them out).

HTH!