This is one of the few products I always try to keep on hand. I love the high quality ingredients, and the fact that it does not contain protein like several of Shea Moisture's other products. It's very moisturizing, and it can be used it as a styling cream on dry hair or on dampened hair to help seal in moisture, and it never fails me. Sometimes I add oil to increase the sealing properties (which is why I gave it 4 starts instead of 5). I don't use it as a deep conditioner like the name suggests - frankly, I can't see myself washing this lovely product down the drain! It is a bit perfumy, but I happen to really like the scent, as does my hubby. :)