Freeform Locs

Accepting the Challenge of the Loc Journey

Are you ready to loc or just need tips and tricks. Click here to get started.

Transitioning from Relaxed to Natural

Transitioning from Relaxed to Natural

Unsure how to transition? We've created a quiz to help you decide.

Natural Hair Care Know-How

Natural Hair Care Unplugged

Start here to find out all you need to know

Once you decide to put down the relaxer for good and begin your journey to natural hair, you will experience a feeling of freedom and empowerment like you have never known. The journey is real.

Latest Natural Hair News from the Web

  • This Instagrammer Used Natural Hair Art To Support The #MeToo Movement & The Result Is So ...
    Artist Laetitia Ky can transform natural hair in ways you wouldn't believe. The 21-year-old Côte d'Ivoire native has created everything from legible messages to dancing women on her head, using nothing but hair. Every hairstyle in her Instagram portfolio is sprinkled with a generous helping of black girl ...
  • Beyoncé debuts natural hair, and social media goes crazy
    The Queen Bey made a surprise appearance to present the Sports Illustrated Muhammad Ali Legacy Award award to activist and NFL quarterback Colin Kaepernick. Photo: [email protected] As she always does in her public appearances, Beyoncé killed the game with the look of a formidable ...
  • Beyonce Showed Off Her Natural Hair On Instagram And Her Fans Are Losing It
    The Lemonade singer wowed her fans after posting snapshots of her natural hair on Instagram last week, Hello Giggles reports. Queen Bey stepped out on Tuesday to present Colin Kaepernick with the Muhammed Ali Legacy Award during the Sports Illustrated Awards, personifying #goals in a black ...
  • Unnatural: The Beauty Industry's Natural-Hair Bias
    Black folks have always had a list of unwritten rules for navigating life. A quick Google search of “unwritten black rules” will yield you hours' worth of pure comedy—there are over 1 million hits. You'll find pearls such as “If you drink the last of the Kool-Aid, make some more,” and “Kids, don't ask for nothing ...
  • Scented Shea Butter is Now Available at New Online Retailer Shea Butter Co.
    In addition to using organic unscented whipped shea butter for eczema and other skin issues, people have also used shea butter for natural hair. For businesses who would like to sell products from Shea Butter Co., the website also features information about placing orders for wholesale scented shea ...

Your Natural Hair Is Beautiful!

Natural hair is not a mystery. It is not difficult. Once you stop trying to force it to change into something it isn't, you will find your Nappturality.

Homemade Hair Products

Have you ever tried to make your own products? It's easier than you think. It's easy, fun and can save you a lot of money too! Click to learn more.

Ask a Question

Natural hair veterans are here to help you if you need support and advice. Post a question here and we will do our best to help you find a solution.


Natural Hair Styling

Having trouble with natural hair styling or just need some new ideas to get you through a rough patch? Our Gurus can help you with that.

Transitioning to Natural

Transitioning from relaxers can be the most challenging phase of your natural hair journey. Take our quiz to find the best way for you.

Natural Hair Salons

Looking for a natural hair salon near you? We are building a listing based on client reviews here, so you can find the right stylist for you.

Natural Children

Find styling advice and ideas for little girls of all ages. Tenderheaded or not, grow your daughters hair long and healthy without chemicals.

Nappturality Shoe 300 faded

Your Natural Hair is NOT a Fad

Wearing natural hair is not a fad. It is not a fashion trend. It's the natural hair you were born with. So why can't you wear it?
Don't believe the negative hype..

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